At Mega Media we are the innovators in creating these interactive and impactful sales materials for the broadcast industry as well as the Advertising Dayplanner, the standard in media time management for anyone associated with Advertising, Media, Marketing and Planning.
Mega Media’s Collateral Service Bureau creates sales materials that are intellectually persuasive and graphically dynamic, they can also be printed with high resolution quality, they can be accessed from a web site if so chosen, they can be emailed and become interactive with the person on the other end at the click of a button. These sales materials go far beyond the typical sales sheets you may have once had can act in a number of interactive ways. Features include, 1. Video Clips such as program examples or personalized messages from management or sales, the ability to navigate to other links seamlessly, 2. The ability to enhance graphics and navigate page by page for say a media kit, sports or special offerings and 3. Buy It Now or Reserve Features to get information into key decision makers hands quickly and responsively.
Mega Media’s Advertising Dayplanner (3 Versions) Version #1… Is our standard print planner, also flagship product developed over 20 years ago combines the best of a Franklin Planner with pertinent resources on Media Information on TV, Radio, Print and more along with media and market planning data that assists even the most sophisticated advertisers and marketers with information you’ll find useful 365 days a year.
Click HERE to view the Advertising Day Planner information video
- Version #1: Is our standard print planner, also flagship product developed over 20 years ago combines the best of a Franklin Planner with pertinent resources on Media Information on TV, Radio, Print and more along with media and market planning data that assists even the most sophisticated advertisers and marketers with information you’ll find useful 365 days a year.
- Version #2: Is our first digital version available for I-pad, Desktop, I-phone and Android the Digital version of the Advertising Dayplanner provides the same great features as our print planner but with options such as Scheduling and alerts. (We recommend the print planner and digital planner in combination for maximum productivity and for their ability to coexist together).
- Version #3: Is our long awaited State of the Art Enhanced Digital Interactive planner meant to be used for broadcast groups and buyers, as a tool for account executives all of the same digital features apply with information at your fingertips but what makes this planner uniqueis its ability to access information from the cloud to be able to locally present pertinent sales data. For example as a presentation tool, media kits, program grids, sports and specials will be timely andrelevant as information can be changed regularly. For your buyer if your company so chooses you can send alerts that only (x) number of packages are available and to reserve now as buyers use their planner on a phone, desktop or I-Pad they will be able to purchase or reserve special packages and pertinent station information will be available as stations and groups choose and can be changed and eliminated as information changes. This will provide state of information to key buyers and decision makers quickly and easily and will provide a platform to make sellers and buyers jobs easier, it will also enhance station image and provide Account Executives a dynamic tool to present current materials on the fly or in a scheduled appointment. The possibilities are endless and as specific needs arise we will address additional features and benefits. For example we would like to have a means for buyers to buy open inventory for existing schedules prior to traffic closing for additional sales should station so choose. This will be perfect for broadcast groups to utilize each markets uniqueness and to create a version that is sure to be timely, relevant and persuasive. (Available later in 2018, in beta test phase).
Click HERE to view/download the Advertising Day Planner PDF.
To learn more contact Dan Oliver